Low CTR

Posted in: Newspaper
Post count: 1
kaminas
#24176
Oct 15, 2014 at 12:05 pm

Hi

Do I only alone have lower CTR when I comparing Newspaper design with other similar designs?
How do you increasing CTR rate?

I have:
TOP banner 768×90
Sidebar banner 600×300
In-post banner 336×280

All banners similar attentive to visitor.
And when I comparing with other similar my websites, where is similar banners, sizes, even positions – CTR lower for 0.5-0.7%!!

Post count: 6600
Lucian
#24202
Oct 15, 2014 at 3:07 pm

Hi,

You can try to do a search online for ways to increase your CTR, I don’t think this matter is theme related.

Thanks

Post count: 9544
simchris
#24221
Oct 15, 2014 at 7:49 pm

CTR has to do with the ads being served not the theme. Changing to “responsive” ads might affect CTR, but Google is starting to move in that direction as “default” anyway. We have seen CTR drop by 80% over past 3-4 years due to various adblock plugins, sadly.

  • This reply was modified 11 years by simchris.
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