Just me or does AMP increase bounce rate and lower ad revenue

Posted in: Newspaper
Post count: 135
crazydiver
#241142
Jun 27, 2018 at 6:32 pm

Hello,

Just curious but after enabling AMP I have noticed an average of a 15% jump with my bounce rate.

Can’t figure an explanation why AMP would increase bounce rate. I wonder why is this?

Also, I noticed a drastic drop in ad revenue and lower CPC per ad…

Traffic remains the same and sometimes even better.

Anybody with similar results.

Thanks!

Post count: 1043
ctoweett
#241177
Jun 28, 2018 at 3:55 am

See this https://blog.ezoic.com/maximizing-google-amp-results-digital-publisher/

Post count: 135
crazydiver
#241179
Jun 28, 2018 at 5:29 am

Thanks! I’ll have a look.

Post count: 135
crazydiver
#241181
Jun 28, 2018 at 5:40 am

Okay. so it looks like revenue will go down because of unfair competition.

But the bounce rate is the problem. It’s up about 15%~20% .
I wonder, is it possible to have a menu button in AMP?

What other implementations can I use to reduce bounce rate for AMP.
Anybody have any suggestions?

Thanks.

Post count: 23312
Catalin
#241221
Jun 28, 2018 at 10:15 am

Hello crazydiver,

Sorry but please notice that our theme does not have any such an option for this. If you want to add this functionality, notice that you should do it yourself through the code and if you are not aware of the steps which are needed to take in this case, please consider hiring a freelancer/developer to help you.

Thanks for your understanding!

Post count: 135
crazydiver
#241673
Jul 1, 2018 at 2:20 pm

THanks! I disabled AMP things seem to have stabilized.

I think the mobile plugin theme is awesome even if it’s not as fast as AMP.

Thanks again!

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